Dr. Pozner and I just returned from Cosmetic Bootcamp at the Boca Hotel and Resort. This was a meeting run by renowned dermatologists Ken Beer of Palm Beach, Mary Lupo of New Orleans and Vic Narukar of San Francisco.They run a few cosmetic bootcamps per year and this one was targeted towards practice management. Dr. P gave 3 lectures - lasers and lights for a cosmetic practice - speaking about the usual devices we use such as Sciton fractional and TRL resurfacing, and newer devices such as Ulthera, Zeltiq, Liposonix and Ultrashape.
He gave another lecture on the role of the internet in cosmetic practices - using web sites, blogs, Facebook etc. my last lecture was on laser safety - pretty dull subject but there were some laser complications thrown in to keep everyone awake for that 8 a.m. talk on Sunday (ouch - considering we were out with Dr. Pozner and family until late on Saturday eve!!!)
There were some excellent lectures at this meeting. Mark Nestor spoke about the Botox and Dysport black box warnings - we covered this in a previous blog post. There was a discussion about new toxins such as Xeomin and Puretox. Doris Day did her usual excellent job.
This meeting was unique in that its emphasis was not so much on cosmetic doctors as attendees. They were there, but in addition, their administrative staff members were in also attendance . A variety of issues were discussed that looked at keeping patients happy. These included an emphasis on both receptionists and clinical staff understanding the needs on each patient in the office.
I personally lectured on a variety of legal issues that relate to running a cosmetic practice. I also discussed Latisse, the FDA approved eyelash enhancer from Allergan. One of the most fascinating talks was one given by Atesh Chendra, Vice President of Administration at the Breakers Hotel in Palm Beach, FL. He discussed his 25 year experience in creating the ideal environment for hotel goers and applied these concepts to the cosmetic medical office. Overall, the meeting was fascinating.
Dr. David J. Goldberg
Sanctuary Medical Aesthetic Center, Boca Raton
Skin Laser Surgery Specialists of NY/NJ
Dr. Jason Pozner
Sanctuary Medical Aesthetic Center, Boca Raton
Sanctuary Plastic Surgery, Boca Raton
