Friday, June 25, 2010

Survey Shows Growing Desire for Plastic Surgery in U.S.

According to a survey done on, consumer interest in plastic surgery is increasing despite the recession. The survey, which was developed by Harris Interactive®, interviewed 2,148 U.S. adults aged 18 years and older. While the American Society of Plastic Surgeons reported earlier this year that the 2009 numbers were down, the American desire to be more attractive has renewed. Harris Interactive® surveyed 2,148 adults online and 69 percent said they would choose to have cosmetic work done if money wasn't an issue. This is a 15 point ( 54%) jump from November 2009, when the survey was taken.

Of those surveyed who would get cosmetic work done, 29 percent would choose a tummy tuck, 23 percent would select liposuction, and 13 percent would opt for a face lift. According to the American Society for Aesthetic Plastic Surgery (ASAPS), the top five surgical procedures in 2009 were: liposuction, breast augmentation, blepharoplasty, rhinoplasty, and abdominoplasty. The data from both sources suggests that the desire for plastic surgery procedures is based on people preferring more sizable changes over minor nips and tucks.

The survey also reported that the three most popular cosmetic treatments desired by women are the same procedures often associated with the “Mommy Makeover”. Forty-six percent of women aged 35-44 would have an abdominoplasty if money weren't an issue. Of women aged 18-34, 34 percent would undergo a tummy tuck. Another 34% of women aged 35-44 would undergo a breast lift, and 28 percent would choose liposuction. With cosmetic surgery among men growing in popularity, 29 percent of men surveyed would undergo liposuction. The survey also recorded the cosmetic procedures people planned to undergo within the next 12 months in order to gauge future trends in plastic surgery. Of the people surveyed, 23% plan a hair removal procedure, 11% seek dermal fillers, while only 3 percent noted they will have Botox® injections in the coming year. As far as surgical cosmetic procedures, here is the top 5 lineup: blepharoplasty (27%), hair replacement (18%), face lift (13%), abdominoplasty (12%), and breast lift (12%).

It is interesting to see if this survey, taken from a small sample of subjects, will accurately predict the upcoming trends in cosmetic surgery. Will laser hair removal throw Botox® off its throne? Will breast augmentation be ousted by the tummy tuck? We will have to wait and see!

*Chart and data courtesy of

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