From the blog post:
"J & J purchased ColBar for $159 million in late 2006 and now wants to shut it down or sell it for $20 million, Globes said...
There are several reasons for this. First, Johnson & Johnson does not specialize in aesthetic products, so its sales network, known as a powerhouse in other fields, is weaker in this one. Secondly, competition in the wrinkle removal market is fierce and steadily intensifying."
Too bad for the company, because we like the product and offer it at SMAC in Boca Raton and at Skin and Laser Surgery Specialists of NY/NJ; it's excellent for marionnette lines. I also hear that Evolence Breeze (a spinoff product) is excellent for upper lip lines, which is hard with other fillers.